Lou Ruvo Center for Brain Health, Cleveland Clinic for Brain Health Lou Ruvo Center opened on May 21, 2010 in Las Vegas, Nevada. It is managed by the Cleveland Clinic and designed by world-renowned architect Frank Gehry.
Keep Memory Alive is also known as KMA was founded by Larry Ruvo, a senior managing partner of Southern Wines and Spirits, along with his father, Lou Ruvo, a victim of Alzheimer's disease, along with his wife, Camille, CEO of Mirage Resorts CEO Bobby Baldwin of Mirage Resorts. He also lost his father to Alzheimer's disease, and Bobby Baldwin's wife Donna.
KMA supports the mission of the Lou Ruvo Center for Brain Health and has hosted several star-studded galas attended by celebrities and celebrities around the world. It has become one of the most important charity initiatives in Las Vegas and is a major participant in the fight against Alzheimer's disease in the country. Since the founding of the Lou Ruvo Center for Brain Health - the event has raised more than $20 million to achieve its goal. Funds raised by supporters such as the Specter Family Foundation, the Roland and Terry Sturm Foundation, the Stenberg Diagnostics, the Hard Rock Hotel and Casino and America Online will be used to build and operate this advanced facility. The Center plans to be a national resource for highly current research and scientific information focusing on Alzheimer's, Parkinson's, Huntington's disease, Multiple Sclerosis, as well as prevention, early detection and education.